Prof. Alok Kumar Rai is Professor of Marketing at Institute of Management Studies, Banaras Hindu University and currently Vice-Chancellor of the University of Lucknow. He has been Vice-Chancellor (additional charge) of Dr. BR Ambedkar University in Agra, Sampurnanand Sanskrit Vishwavidyalaya in Varanasi, and Khwaja Moinuddin Chishti Language University in Lucknow.
In the role of Institutional leader, Prof. Rai is spearheading the development of the University’s policies and programs to establish extraordinary standards of education and enrich the experience of learning through academic, administrative and financial reforms and reinvigorate the connection between learners and the society. A champion of Customer Relationship Management, Prof. Rai has centered his focus on developing an innovative and learning ecosystem through nurturing mutual relationships amongst the stakeholders. Aligned with the University’s ambition of serving the society as the harbinger of economic, social and spiritual progress, Prof. Rai is leading this hundred-year-old illustrious institution to excel in higher education and create a sustainable future.
The University of Lucknow ranked in various eminent ranking organizations like QS, Nature Index, TIMES Higher Education, EduRank, UniRank, SCImago and NIRF Ranking since January 2020. Leading the university towards academic excellence, the implementation of strategic initiatives for the transformation encompassed reforms and augmentation of core components of higher education. Academic reforms, student centric schemes, use of information technology in creating hybrid learning, increased automation for e-governance, and social inclusion addressed concerns of the changing times and paved way for excellence through holistic development of students and establishment of sustainable and innovative ecosystem for teaching and research.
Prof. Rai has delivered a large number of keynote addresses and invited lectures at various FDPs, Conferences, Seminars and Workshops in different parts of the country. He has been actively involved in providing professional training and consultancy services to different government departments such as Ministry of Defence, Department of Post and Telegraph, Central School Board etc., leading PSUs like BSNL, NTPC, ECGC, UPPCL, REC. etc. and several private companies. He has organized 3 International conferences, 8 National Conferences, 5 National level FDPs and holds membership on various professional bodies like Association of Management Development Institutions in South Asia (AMDISA), CRM Academy of Asia, ISOL Research Foundation, and others.
